// BBC BUSINESS NEWS — FINANZA
Demand for school uniform bank 'has never been higher'
One mother said getting the chance to pick up free uniforms enabled her to spend more on summer holiday activities with her children
A charity offering parents the chance to pick up second hand school uniforms for free said demand for its services "has never been higher".
Wirral Free Uniforms for Schools, which has 12 hubs across Wirral and has been going for 14 years, said uniforms are still rising in price despite government guidelines.
Demand has risen even in "affluent areas" thanks to "posher schools" charging high fees for certain mandatory uniform items, it said.
Project co-ordinator Petra Davies said: "The cost of uniform, despite the government guidelines, is still rising in price and people just cannot afford it."
Research from charity the Children's Society found 68% of parents across north-west England said this year's school holidays were costing more than last year's.
The charity helped successfully campaign for changes in government rules to restrict the number of branded items schools demand in school uniforms - in theory allowing parents to by cheaper generic clothing.
Petra Davies, from charity Wirral FUSS, said demand for uniforms has "never been higher"
However, Davies said there were "caveats" - which meant in some cases even without logos the correct item of clothing was difficult to find outside of the school itself.
"There's a girl school who have a navy jumper with a white stripe, and the school is saying you don't need the logo on that jumper any longer, but in actual fact it's branded because of the white stripe," she said.